How to sell on LinkedIn without hating yourself
How to sell on LinkedIn without hating yourself
Do you want to gain more clients for your business? More opportunities for your Fractional consulting? Increase opportunities for new jobs, speaking opportunities and grow your personal profile without being one of those LinkedIn wankers you hate so much? You like the idea of this but the idea of promoting yourself makes you vom a little in your mouth?
Then you are who I created this training for.
I have used LinkedIn content to generate leads for my day job, gain 2 full time roles (Linktree and Mutinex came directly from posting on LinkedIn), dozens of speaking opportunities, 60 + clients for my side hustle and grow my audience to over 45k + and 13 million post impressions per year.
All from spending under 1 hour per week on writing content on LinkedIn.
This is what I can help you with:
What you learn
Overcoming the barriers to starting
One of the most common things I hear from people is they want create content on LinkedIn but don’t want their friends to hate them or to hate themselves. I’ll guide you through how to be authentic and not feel dirty about it.
Establish your profile and audience
Who are you, who do you want to be seen as, who do you want to see you
Don’t think you’re a good writer? You probably are and you’re just getting in your own way.
How to write good content, quickly
Where to get ideas from and how to turn them into good content without spending hours writing (and without ChatGPT or made up stories about what your kids)
Understanding the LinkedIn algorithm & rules of engagement
How often should you post content? When should you message a new connection? Do I really have to comment on posts for an hour a day? I answer all of these and more.
Course options
DIY - Download the entire course and templates to run through at your own pace. Coming soon.
Group sessions - 5 x 1.5 hour sessions per week for 1 month in groups of 5-10 people. We’ll run through each section together, with homework each week- $1000 per person or contact me to discuss group pricing
1:1 coaching - 5 dedicated sessions to focus on crafting your profile, content and messaging - $1500.
What is covered in each session
Session 1 - Establish who you are, what you want to say and who you want to say it to. Fix your LinkedIn profile to best reflect this.
Session 2 - What are you going to post about & understand the stupid algorithm. What topics are you going to post about and where to get ideas from. How often should you posts. When to post. What type of content works best.
Session 3 - Writing. Taking the ideas you’ve generated from session 2 and starting writing content.
Session 4 - More writing. Getting faster and turning ideas into posts.
Session 5 - Turning posts into leads and developing your content systems & processes. How to approach people on LinkedIn. Keeping content organised to be reused.